CAREN BERG, Senior Vice President, has more than 25 years managing high-profile public relations and marketingcampaigns for a wide range of business-to-business and business- -to-consumer clients. Over the years, she has generated significant results for many of the area’s top companies, law firms and not-for-profits. Whether it is traditional media relations, social media or writing and promoting blogs and websites, Caren is adept at helping the firm’s clients communicate with the target audiences across both traditional and digital media.
Her industry experience is diverse including retail, banking, healthcare, not-for-profit, human resources, real estate, high-tech, law firms and internet companies. She is an accomplished writer with the ability to capture the essence of client messaging, portraying the desired image and awareness with target markets. She is also skilled in building search engine optimization into the final product. Her experience includes trade show representation, employee relations, product rollout, crisis management, and media relations. While in New York, she was a group supervisor, with clients including cable companies, audio-video manufacturers and shipping lines, formulating and executing all aspects of public relations. She currently serves on the board of directors for Junior Achievement of South Florida and the Daniel Cantor Senior Center. She graduated from the University of Pennsylvania and was a Benjamin Franklin scholar.
Contact Caren at CBerg@boardroompr.com or call 954.370.8999